{"id":867,"date":"2025-06-13T21:45:41","date_gmt":"2025-06-13T21:45:41","guid":{"rendered":"https:\/\/tlmbusinessschool-ci.com\/\/?page_id=867"},"modified":"2025-06-13T21:53:52","modified_gmt":"2025-06-13T21:53:52","slug":"master-marketing-et-gestion-des-ventes","status":"publish","type":"page","link":"https:\/\/tlmbusinessschool-ci.com\/index.php\/master-marketing-et-gestion-des-ventes\/","title":{"rendered":"Master Marketing et Gestion des Ventes"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"867\" class=\"elementor elementor-867\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-731cb84c e-con-full e-flex e-con e-parent\" data-id=\"731cb84c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;mountains&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" opacity=\"0.33\" d=\"M473,67.3c-203.9,88.3-263.1-34-320.3,0C66,119.1,0,59.7,0,59.7V0h1000v59.7 c0,0-62.1,26.1-94.9,29.3c-32.8,3.3-62.8-12.3-75.8-22.1C806,49.6,745.3,8.7,694.9,4.7S492.4,59,473,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" opacity=\"0.66\" d=\"M734,67.3c-45.5,0-77.2-23.2-129.1-39.1c-28.6-8.7-150.3-10.1-254,39.1 s-91.7-34.4-149.2,0C115.7,118.3,0,39.8,0,39.8V0h1000v36.5c0,0-28.2-18.5-92.1-18.5C810.2,18.1,775.7,67.3,734,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M766.1,28.9c-200-57.5-266,65.5-395.1,19.5C242,1.8,242,5.4,184.8,20.6C128,35.8,132.3,44.9,89.9,52.5C28.6,63.7,0,0,0,0 h1000c0,0-9.9,40.9-83.6,48.1S829.6,47,766.1,28.9z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-43e895fe e-con-full e-flex e-con e-child\" data-id=\"43e895fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3332a732 elementor-widget elementor-widget-heading\" data-id=\"3332a732\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Master Professionnel en Marketing et Gestion des Ventes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcec0a7 elementor-widget elementor-widget-heading\" data-id=\"dcec0a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">BAC + 5<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c1fe0e6 e-flex e-con-boxed e-con e-parent\" data-id=\"c1fe0e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7ce0b2 elementor-widget elementor-widget-text-editor\" data-id=\"c7ce0b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-pm-slice=\"1 1 []\">Ce master forme des <strong>experts capables de concevoir et de piloter des strat\u00e9gies marketing complexes et de diriger des \u00e9quipes commerciales.<\/strong> Il met l\u2019accent sur la prise de d\u00e9cision strat\u00e9gique et l\u2019innovation commerciale.<\/p><p data-pm-slice=\"1 1 []\"><strong>\u00c0 qui s&rsquo;adresse cette formation ?<\/strong><br \/>Aux titulaires d\u2019un Bac+3 ou Bac+4 en marketing, gestion ou commerce, ou aux professionnels avec une exp\u00e9rience dans le secteur.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be88743 e-flex e-con-boxed e-con e-parent\" data-id=\"be88743\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0eae79e e-con-full e-flex e-con e-child\" data-id=\"0eae79e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b238d1f e-n-tabs-mobile elementor-widget elementor-widget-n-tabs\" data-id=\"b238d1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"nested-tabs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-tabs\" data-widget-number=\"186879263\" aria-label=\"Onglets. Ouvrez des \u00e9l\u00e9ments avec Entrer ou Espace, fermez-les avec Echape et naviguez \u00e0 l&#039;aide des touches fl\u00e9ch\u00e9es.\">\n\t\t\t<div class=\"e-n-tabs-heading\" role=\"tablist\">\n\t\t\t\t\t<button id=\"e-n-tab-title-1868792631\" data-tab-title-id=\"e-n-tab-title-1868792631\" class=\"e-n-tab-title\" aria-selected=\"true\" data-tab-index=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-n-tab-content-1868792631\" style=\"--n-tabs-title-order: 1;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tObjectifs de la formation \t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-1868792632\" data-tab-title-id=\"e-n-tab-title-1868792632\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-1868792632\" style=\"--n-tabs-title-order: 2;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tConditions d'acc\u00e8s\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-1868792633\" data-tab-title-id=\"e-n-tab-title-1868792633\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-1868792633\" style=\"--n-tabs-title-order: 3;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tProgramme d\u00e9taill\u00e9\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-1868792634\" data-tab-title-id=\"e-n-tab-title-1868792634\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"4\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-1868792634\" style=\"--n-tabs-title-order: 4;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tD\u00e9bouch\u00e9s professionnels\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"e-n-tabs-content\">\n\t\t\t\t<div id=\"e-n-tab-content-1868792631\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1868792631\" data-tab-index=\"1\" style=\"--n-tabs-title-order: 1;\" class=\"e-active elementor-element elementor-element-5966e2f e-con-full e-flex e-con e-child\" data-id=\"5966e2f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f9929d3 e-flex e-con-boxed e-con e-child\" data-id=\"f9929d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-91381a6 elementor-widget elementor-widget-text-editor\" data-id=\"91381a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-start=\"5025\" data-end=\"5075\"><p data-start=\"5027\" data-end=\"5075\">Concevoir des strat\u00e9gies marketing innovantes.<\/p><\/li><li data-start=\"5076\" data-end=\"5148\"><p data-start=\"5078\" data-end=\"5148\">Piloter la performance commerciale d\u2019une \u00e9quipe ou d\u2019une entreprise.<\/p><\/li><li data-start=\"5149\" data-end=\"5207\"><p data-start=\"5151\" data-end=\"5207\">Ma\u00eetriser les outils d\u2019aide \u00e0 la d\u00e9cision commerciale.<\/p><\/li><li data-start=\"5208\" data-end=\"5279\"><p data-start=\"5210\" data-end=\"5279\">Int\u00e9grer les \u00e9volutions du march\u00e9 et des comportements consommateurs.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1868792632\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1868792632\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-fa009f2 e-con-full e-flex e-con e-child\" data-id=\"fa009f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9cde43e e-flex e-con-boxed e-con e-child\" data-id=\"9cde43e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-435e584 elementor-widget elementor-widget-text-editor\" data-id=\"435e584\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-start=\"2555\" data-end=\"2599\"><p data-start=\"2557\" data-end=\"2599\">Bac+3 ou Bac+4 en gestion ou \u00e9quivalent.<\/p><\/li><li data-start=\"2600\" data-end=\"2623\"><p data-start=\"2602\" data-end=\"2623\">Dossier et entretien.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1868792633\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1868792633\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-8404e6b e-con-full e-flex e-con e-child\" data-id=\"8404e6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9d98b8b e-flex e-con-boxed e-con e-child\" data-id=\"9d98b8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c16480 elementor-widget elementor-widget-text-editor\" data-id=\"1c16480\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ol><li data-start=\"5380\" data-end=\"5435\"><p data-start=\"5383\" data-end=\"5435\"><strong data-start=\"5383\" data-end=\"5433\">Strat\u00e9gie marketing et intelligence \u00e9conomique<\/strong><\/p><\/li><li data-start=\"5436\" data-end=\"5480\"><p data-start=\"5439\" data-end=\"5480\"><strong data-start=\"5439\" data-end=\"5478\">Management des \u00e9quipes commerciales<\/strong><\/p><\/li><li data-start=\"5481\" data-end=\"5524\"><p data-start=\"5484\" data-end=\"5524\"><strong data-start=\"5484\" data-end=\"5522\">Techniques avanc\u00e9es de n\u00e9gociation<\/strong><\/p><\/li><li data-start=\"5525\" data-end=\"5568\"><p data-start=\"5528\" data-end=\"5568\"><strong data-start=\"5528\" data-end=\"5566\">\u00c9tudes de march\u00e9 et data marketing<\/strong><\/p><\/li><li data-start=\"5569\" data-end=\"5619\"><p data-start=\"5572\" data-end=\"5619\"><strong data-start=\"5572\" data-end=\"5617\">Innovation produit et strat\u00e9gie de marque<\/strong><\/p><\/li><li data-start=\"5620\" data-end=\"5671\"><p data-start=\"5623\" data-end=\"5671\"><strong data-start=\"5623\" data-end=\"5669\">CRM, fid\u00e9lisation et marketing relationnel<\/strong><\/p><\/li><li data-start=\"5672\" data-end=\"5724\"><p data-start=\"5675\" data-end=\"5724\"><strong data-start=\"5675\" data-end=\"5722\">Projet strat\u00e9gique ou m\u00e9moire professionnel<\/strong><\/p><\/li><li data-start=\"5725\" data-end=\"5773\"><p data-start=\"5728\" data-end=\"5773\"><strong data-start=\"5728\" data-end=\"5773\">Stage ou mission consulting en entreprise<\/strong><\/p><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1868792634\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1868792634\" data-tab-index=\"4\" style=\"--n-tabs-title-order: 4;\" class=\" elementor-element elementor-element-7569d9e e-con-full e-flex e-con e-child\" data-id=\"7569d9e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e666fd1 e-flex e-con-boxed e-con e-child\" data-id=\"e666fd1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38db515 elementor-widget elementor-widget-text-editor\" data-id=\"38db515\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"5808\" data-end=\"5929\"><li data-start=\"5808\" data-end=\"5831\"><p data-start=\"5810\" data-end=\"5831\">Directeur marketing<\/p><\/li><li data-start=\"5832\" data-end=\"5858\"><p data-start=\"5834\" data-end=\"5858\">Responsable commercial<\/p><\/li><li data-start=\"5859\" data-end=\"5891\"><p data-start=\"5861\" data-end=\"5891\">Chef de produit ou de marque<\/p><\/li><li data-start=\"5892\" data-end=\"5929\"><p data-start=\"5894\" data-end=\"5929\">Consultant en marketing strat\u00e9gique<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Master Professionnel en Marketing et Gestion des Ventes BAC + 5 Ce master forme des experts capables de concevoir et de piloter des strat\u00e9gies marketing complexes et de diriger des \u00e9quipes commerciales. Il met l\u2019accent sur la prise de d\u00e9cision strat\u00e9gique et l\u2019innovation commerciale. \u00c0 qui s&rsquo;adresse cette formation ?Aux titulaires d\u2019un Bac+3 ou Bac+4 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-867","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/pages\/867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/comments?post=867"}],"version-history":[{"count":13,"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/pages\/867\/revisions"}],"predecessor-version":[{"id":881,"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/pages\/867\/revisions\/881"}],"wp:attachment":[{"href":"https:\/\/tlmbusinessschool-ci.com\/index.php\/wp-json\/wp\/v2\/media?parent=867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}